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Think Fluid.Create Together.

The world changed

A creative technology company for learning, working and building with AI.

At Fluid Intelligence, we help organisations raise capability, change how they work and ship products people trust.

The gap

So many organisations are stuck in one of these three places.

Your people are ahead of your systems. Your systems are ahead of your people. Or neither has started, and the pressure is building. Almost nobody is stuck because the technology does not work.

The promise

We work on the half that almost nobody is solving.

Getting AI into a company is an engineering problem, and there are good people who solve it. Getting it used is a design and behaviour problem, and almost nobody is solving that. So we started a company of curious makers, across design, engineering and behavioural science, to do the second one properly.

Meet Fluid Intelligence

What we do

Three ways we can help

Every company is at a different stage with AI. Start with the one that fits you today. We can add the others when you are ready.

Two people bending a green pencil-shaped bridge over a purple block
Two people bending a green pencil-shaped bridge over a purple block

Build Fluid Minds

Build Fluid
Minds

Build fluid
Minds

Train your people

LEARN MORE

LEARN MORE

LEARN MORE

What it is about

We run workshops and programmes where your people learn to use AI in their real, everyday work.

Offerings under this

Design Thinking for the AI Era, AI Prototyping and Vibe Coding, Designing AI Agents and Workflows, Design Your AI-Ready Team, Design Responsible AI and Governance

Two office rooms joined by a giant green zipper, with a person pulling the zipper pull between them
Two office rooms joined by a giant green zipper, with a person pulling the zipper pull between them

Build Intelligent Organisations

Improve how you work

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What it is about

We choose one everyday process with you and rebuild it with AI. You get a clear owner, simple rules, and results you can measure.

Offerings under this

AI Experience Audit, AI Customer Journey Redesign, AI Design System, Brand Identity and AI Brand System, AI Workflow Design

A paper-craft product workshop with people building a green interface

Build Emergent Products

Build your AI product

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What it is about

We design and build your AI product, and make sure people can trust it. Then we hand it to your team, so they can keep building.

Offerings under this

Voice-First AI Products, AI Agents People Can Trust, Intelligent Interfaces, AI CRM and Custom Tools

Selected work

Work we have shipped

Agents people can use and trust, for an AI start-up

An AI decision-support start-up runs a panel of expert agents that debate a decision and write a report. We designed how the agents behave and how a person stays in charge, built responsible AI into the whole solution, and gave the product a new identity and design system.

Impact

Evidence of change

This is the change we deliver at Fluid Intelligence. We help people do better work with AI, rebuild how the work runs, and build products customers trust.

01. Fluent

40% higher-quality work.

Consultants using AI on the right tasks did 40% better work and finished 25% faster.

02. AI design system

30–40%
faster.

30–40% faster.

Product Owners with an AI design system finished the same task faster.

03. AI MVP sprint

50–60% faster to build.

Developers working with an AI pair programmer built the same thing faster.

04. AI internal tools

7× more likely to win the lead

Replying to a new enquiry within an hour makes a lead nearly seven times more likely to qualify.

People behind FI

Built by someone who’s been through it.

Portrait of Ramchand Matta, smiling in a white sweater
Portrait of Ramchand Matta, smiling in a white sweater

Ramchand Matta

Founder & CEO

“

I believe the future belongs to those who can bring together human intelligence, design thinking, behavioural science, and artificial intelligence to solve problems that truly matter. At Fluid Intelligence, we’re building the capabilities, products, and experiences that help people and organisations thrive in an AI-native world.

About Ram

Ramchand Matta is a designer, entrepreneur, and AI strategist with over two decades of experience shaping digital products, experiences, and organisations. He was previously a Design Director at Fractal and a Practice Lead at Wipro Digital.

By the Numbers

21

years building design teams

100+

people, the size his teams grew to from the first hire

3

businesses started from zero inside a global AI company

Previously at

Fractal · Wipro Digital · TCS · McMillan

Frequently asked questions

The things people actually ask us, answered plainly.

Three groups. Early-stage founders get a working first version in two to four weeks. Product and service companies get AI their customers trust. Enterprises and capability centres get capable people and one process rebuilt.

Three groups. Early-stage founders get a working first version in two to four weeks. Product and service companies get AI their customers trust. Enterprises and capability centres get capable people and one process rebuilt.